eco-friendly branding

#GuruChats Highlights – Is Eco-Friendly Branding For You?

Yesterday’s #GuruChats was “supercalifragilisticexpialidocious” i.e. wonderful! Our loyal buddies James Bowen and Jade Alberts yet again brought amazing insights and tips to the table, Adobe Spark hit the right notes with beautiful and bright yellow visuals, Sue Jenkins and Mark Longbottom made us all wonder about things, and Brain Blender popped in to add more […]


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virality

#GuruChats Highlights: The Science Of Virality

Yesterday TweetDeck bailed on us, but what’s a win without struggle. We still managed a great chat! This time in #GuruChats we discussed about viral content and viral marketing – in case you missed it, here are the highlights and takeaways. Our Guests Of The Day Jen Lehner Cristina Roman James Bowen Jade Alberts Zala […]


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branding

#GuruChats Highlights – Debunking Budget Branding Myths

When it comes to budgeting, everyone pretends that it isn’t needed after all it is the most strenuous part of doing business. Why, you may ask. Well, because it’s that time of the year when you have to decide how much (money) to put where. While some business owners think that assigning a budget for […]


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conversion

#GuruChats: Engagement Vs Retention Vs Conversion – The Customer Love Triangle

Your customer is ‘that special’ unique ‘someone’ you hope will crush on you. For that you need to entice them, engage with them and remain interesting to them. This requires a thorough planning for acquisition engagement and retention. While there is a segment of marketers targeting the pro-active consumers ready to swipe their credit cards, […]


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personal branding

#GuruChats: Personal Branding Players – How To Win The Game

While we all enjoy some sense of popularity in our circles, it isn’t really personal branding. A strategy that involves planned steps to achieve two primary goals: 1) to get noticed and 2) make a difference. The latest in #GuruChats was a talk on the winning players of personal branding and how they do it. […]


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SEO

#GuruChats – Back To School SEO

Going back to school, you need some basic supplies to prep you for an upcoming rigorous session. Same idea here. We were intent to provide a sort of refresher to people searching for basic yet practical SEO knowledge. In this discussion, we have touched upon the goal of foundational SEO and impress upon web masters […]


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