Run Your Business, Not Your Website

Setting up a website for your business can be complicated, but your business’s online presence is the foundation for forming a viable brand and is essential to your success.

Many design companies offer web design, but do not provide their clients with web hosting services. What does this mean for you? It means that the company designs your website, and that’s it. They hand you your files, and send you on your way. Most clients assume that once the design is complete, the company will show them what steps to take to get the site live on the internet, however, this is rarely the case. It is left up to you to find a web hosting company (a company to upload and store your website so that it is visible on the internet).

Design companies may recommend a hosting provider, but it is then up to you to contact them, establish an account, and make sure your site is up and running. With such a complex undertaking, the last thing you want to do while managing your business is worry about another vendor, where to send your website’s files, and what to do if something goes wrong. It is always best to make sure the company that designed your website can also host and maintain it.

1. One Point of Contact

If there is a problem or you need to make changes to your website, it’s much more reassuring to know you can make one call to your design company and speak to the same person at the same company each time. If you were to deal with multiple companies, you would have to speak to multiple representatives, who, in turn, waste more of your time playing “catch up” than actually assisting you. With one company, one assigned representative builds a relationship with you, so that they know all about your company and website and can assist you in a timely manner.

2. Troubleshooting

If you have spent any time using a computer, then you know occasional problems are a fact of life. Forms occasionally quit, databases stop responding, and your site crashes from too many visitors, the list can go on.  Often, a design or development fix is the solution. Having separate design and hosting companies makes it complicated to resolve simple problems. It may require a lot of back and forth phone calls and if you are not sure whether the problem is from your design or your hosting, who do you contact? Let one company take care of this for you. With one phone call, the problem can be fixed in a matter of hours, not days.

3. Maintenance

What happens when your business has a new product or service and you need to update your website? Do you have the time to change the photos, site navigation, or hyperlinks? Do you want to hire someone to do this on a regular basis? If you answered NO to any of these questions, it’s best to go with the company that has designed your website and is hosting your website. Who better to change, modify, or develop than the people who designed the site in the first place? In addition, you can call that point of contact mentioned above. One phone call and it is done. You have enough things to worry about, don’t let your businesses website be one of them. At Logo Design Guru, we take care of your maintenance so that you can focus your priorities where they belong: Your business.

Tags: hosting, maitainance, site, website design, websites

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