Earth Logo Design

How To Make A Kickass Earth Logo Design

Dear earthlings, Although you find stories about extraterrestrial life and new planets exciting, it is time to focus on what is happening to the ball you live on. With love, Your Alien Friend A letter to all the “intelligent” and “civilized” species of the planet Earth to keep their muse to one side, and start […]

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Jewelry Logo

5 Elements Of Luxury Design For Your Jewelry Logo

Designing for sophistication and luxury is a specialized job. When you are branding upscale and high-end businesses such as Jewelry brands, you need to pay special attention to design elements which can help you create a royal, luxurious and sophisticated look. This is essential for your brand image because you want to exude opulence, lavishness, […]

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Earth Day Logo Design

Announcement: How To Participate In The Earth Day Logo Design Challenge

Our planet Earth is in the midst of a number of global crisis affecting the survival of organisms around the world. For the past decade, we have been worrying about issues like global warming, electronic waste and ecological collapse. Folks at Logo Design Guru thus, came up with the idea to involve the design community […]

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Kerning in Fashion Logos

The New Rule-Book Of Kerning For Fashion Logotypes

What the hell just happened to the new ZARA logo? All the rules about kerning just went out the window. You must have had this thought the moment you saw this fashion logotype, but to be honest I thought it was unconventional. Nevertheless, it does make you feel a little uncomfortable. We all have been […]

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visual identity

Branding Objectives: The “Why” of Visual Identity Design

We are living in a world concentrated with products and services ready to grab our attention. In all this traffic, how do we make choices? We use visual identities of each company and of its product mix to identify, memorize and recall. In 2009, researchers at Children’s Hospital Boston found that the human brain learns […]

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Famous Logos Will Look This Valentine’s Day

Brand Rivals in Love: How Famous Logos Will Look This Valentine’s Day

Love is easy, right? At least you are not in a place where you hate someone but still need to love them. This Valentine’s Day, we are making brand rivals fall in love. It will be exciting to see how Coca-Cola and Pepsi looked together if they were to sink into each other’s arms. So […]

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