visual identity

Branding Objectives: The “Why” of Visual Identity Design

We are living in a world concentrated with products and services ready to grab our attention. In all this traffic, how do we make choices? We use visual identities of each company and of its product mix to identify, memorize and recall. In 2009, researchers at Children’s Hospital Boston found that the human brain learns […]

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Famous Logos Will Look This Valentine’s Day

Brand Rivals in Love: How Famous Logos Will Look This Valentine’s Day

Love is easy, right? At least you are not in a place where you hate someone but still need to love them. This Valentine’s Day, we are making brand rivals fall in love. It will be exciting to see how Coca-Cola and Pepsi looked together if they were to sink into each other’s arms. So […]

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personal branding tools

10 Personal Branding Tools To Help You Build A Dynamite Online Presence

So you’ve decided to break the barriers, and launch your own personal brand. Well, congratulations! Nothing is more exhilarating than doing what you love and get rewarded for it. Now what? I don’t have to really spell it out for you that launching a one-person show takes a lot of really hard work, guts, dedication, […]

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Retail business

Bricks And Clicks Of Retail Business: Tips To Create A Seamless Customer Experience

Now that was quick! It’s 2019 already and we’ve got much at hand, thanks to the year that just passed by. From advances in artificial intelligence to dramatic changes in consumer buying behavior, the scope of retail has been significantly redefined. The key to success isn’t hidden in one communication channel, instead the winning brands […]

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Motivational Quotes to Kickstart 2019

Bid Farewell To Startup Fears: 50 Motivational Quotes To Kickstart 2019

The New Year is just around the corner, and those of you who are still contemplating your ideas or are perhaps not nearly as motivated as you must be for starting up a business – this article is for you. Below are 50 most motivational quotes from successful Entrepreneurs and Business owners that will get […]

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Five Strategies That Help Increase Sales In Holiday Season

Gear up – because it is that time of the year when we embark on holidays one after the other! Halloween, Thanksgiving, Black Friday and some more holidays are behind us, but the mega celebratory break is still on its way. The heart of the holiday “season” lies in colorful socks, a tall, dancing spruce […]

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