Did you know in the United States on average, people conduct over 12 billion online searches per month? The worldwide amount sure is unimaginable and even infinite. Due to this increasing trend, a technique was developed that eased things for everyone.
Often referred to as earned or natural results, Search Engine Optimization is a technique that affects the frequency of your website’s visibility on search engines like Google, Yahoo, Bing and MSN etc. Among these, Google is where everyone wants to be on top since it owns around 70% of the search engine market share. Also,
Hopefully you’re in this group too.
Well, SEO was first used by content writers and webmasters in the mid-1990s to optimize websites and web pages for search engines with better. The use of this process is prevalent now because
Previously, the reliance on factors like keyword density abused and manipulated search engine rankings. Due to this rather deviant nature of webmasters, search engines thought up of a clever strategy. They began filtering pages and showed users the most relevant search results.
This is why, it’s so easy for users to search these days and the trend of online search is escalating for local businesses. You need to optimize your business for local search, and one good way is through SEO. Users search about mundane to popular things and they get the right results because of the efficient background workings of contemporary search engines and webmasters.
Why know about SEO?
There are many benefits of SEO for both global and local startups. With all this, there are several important techniques that should be used in order to make SEO work for you. These tips are essential to study and practice as they help rank your website where you want to position it.
Although there is one problem — it’s not easy and a lot of effort, time plus money is invested in this entire process. However, don’t worry. In the slides I have explained all that you need to know about SEO to get you going in the right direction.
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